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May 10, 2024
Influencer News
Putting the Gay in Gamer: The Top Queer Twitch Gamers of 2024
Want a bit more gay in your gay-ming? Queer Twitch gamers are your answer.
Twitch’s popularity continues to rise year over year, despite its ageing nature. As a result, it is filled to the brim with many wonderful and divers […]
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May 10, 2024
Marketing News
Has The Golden Era Of Celebrity Beauty Brands Run Its Course?
Once upon a time, celebrity involvement in the beauty industry began and ended with the assignment of their face to a fragrance ad campaign or two. Fast forward several years and celebrities are now becoming the face of their […]
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May 09, 2024
Influencer News
Stripping it back: Instagram’s updated algorithm seeks to revalue the creator-fan relationship
Does Instagram's updated algorithm have what it takes to turn back time?
For years now, smaller creators have been struggling to make their mark and gain an audience on major social media platforms.
With the rise of the F […]
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May 09, 2024
Influencer Sessions
Influencer Sessions: Get To Know @cassvillle
We caught up with award-winning host, comedy writer and presenter Cassandra, or as she's better known on Instagram @cassvillle, to talk about comedy in the digital age, staying true to yourself, and dreaming big! If this tickles your funny bone, th […]
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May 08, 2024
Industry Trends
The Beauty Trends Lighting Up The Spotlight This Summer
Welcome to our comprehensive guide to the most-anticipated summer 2024 beauty trends! As the sun shines brighter and the days get longer, it's time to refresh your beauty routine with the la […]
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Centralizing Influencer Marketing to Achieve Efficiency and Cost Transparency for Enterprise Businesses
Exploring how enterprise businesses can leverage tools to empower a centralized approach to influencer marketing activities and create efficient and transparent ways of working across the organization.
1. WHAT DOES IT MEAN TO CENTRALIZE INFLUENCER MAR […]
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How Can an Influencer-Led Content Production Engine transform your Social Media Marketing Strategy to be more effective & efficient?
Exploring how establishing a creator-led approach to content production can save on time and costs, whilst simultaneously driving more effective, agile and reactive social marketing activities
1. Traditional content production is resource-intensive […]
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May 02, 2024
Uncategorized
SP Diaries #8: Kate Fallowfield, HR Business Partner
How does Socially Powerful ensure its internal team is happy, healthy and achieving their best?
Our fantastic HR department.
We sat down with Kate Fallowfield to find out what it takes to keep the team running smoothly, and what she loves about the role.
When did you start working […]
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