advertising is dead

FACEBOOK VIDEO VS YOUTUBE VIDEO

We’re with Julius Dein in London filming a prank for one of our clients. We have an interesting chat about Facebook video vs YouTube video. Understanding the audience and how you can capture the attention of people in split seconds as they scroll through their newsfeed. We discuss the differences between a Facebook view and a YouTube view, I’m sure you’ll all know about the continuous discussion around how Facebook counts a view :P

We take you through the day, with our behind the scenes vlog of what goes on! If you haven’t checked out any of Julius’ content, make sure you do, he’s recently been ranked as one of the top Instagram Accounts globally leading their industry and has over 8.5 million fans on Facebook.

The next video will reveal the prank and what we got up to ;)

 

ADVERTISING NEEDS TO CHANGE

 

Advertising is dead, it's failing and needs to change. In this episode, we talk about the advertising industry going through some big changes and what brands can do to win. In the big shift from the broadcast to the audience era the conventional advertising model no longer works. In many aspects “advertising” is broken but helping brands navigate through the terrain isn’t always easy. 

Again we document it all in an effort to share with you what it’s like to be on the ground with our clients, mediating difficult situations on the entrepreneurial journey. 

We’re still in Paris, with beautiful Xenia Tchoumitcheva for a second day of shooting for one of our biggest clients; a Chinese technology company!

We take you through another action packed day on the heels of one of the world’s most renowned digital fashionistas and despite a couple of stressful moments we try to have fun and make time for a few rooftop backflips amidst a beautiful photoshoot! 

You get to experience what it’s like on the front lines of running a social agency. 

We are releasing vlogs every Tuesday and Thursday from here on out, so subscribe to our channel to be the first to be notified about the next episode. Don’t forget to like and most importantly comment, share your thoughts and get involved in the journey we are on.

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ADVERTISING IS DEAD

 

Advertising is dead, it's failing and needs to change. In this episode, we talk about the advertising industry going through some big changes and what brands can do to win. In the big shift from the broadcast to the audience era the conventional advertising model no longer works. In many aspects “advertising” is broken but helping brands navigate through the terrain isn’t always easy. 

Again we document it all in an effort to share with you what it’s like to be on the ground with our clients, mediating difficult situations on the entrepreneurial journey.